Automation
Pay People To
Think, Not Retype
Every automation starts with a specific job someone is doing by hand, not with a platform we like. We find the steps that eat the week, remove them, and leave your team doing the part that actually needs a person. Talk to us about your workflow
Why Automate
The Invoice You Never See
Nobody bills you for the four hours a week spent copying data between two systems, chasing an approval, or retyping an order. It comes out of the same budget as everything else, it just never appears on a line item. We find the steps it is going into, and take them off your team for good.
What we automate
If it happens more than twice a week and follows a rule, it is a candidate.
Sales Operations
Lead capture, qualification routing, follow-up sequences, and deal stage triggers. Your pipeline moves forward without anyone pushing it manually.
CRM Workflows
Contact enrichment, task creation, pipeline updates, and ownership assignment, all triggered by real behaviour rather than manual data entry.
Customer Support Flows
Ticket routing, SLA escalations, auto-responses, and resolution tracking across email, WhatsApp, and helpdesk platforms.
WhatsApp and Messaging Automation
Conversational flows, order confirmations, appointment reminders, and inbound lead handling built on WhatsApp Business API and similar channels.
Reporting and Data Pipelines
Automated report generation, data syncs between systems, and scheduled dashboards so leadership always has the numbers they need.
Internal Approval Workflows
Purchase requests, leave approvals, onboarding checklists, and compliance sign-offs routed through the right people without chasing.
Where it runs
Built on your stack, not the one we prefer
CRM Platforms
HubSpot, Salesforce, Zoho. Pipeline actions, sequence triggers, and reporting built inside the CRM your team already lives in.
WhatsApp Business API
Two-way flows, template messages, and CRM sync on the channel your customers actually reply on.
Make and Zapier
Multi-step workflows across the apps you already pay for, built to survive the next time one of them changes.
Slack and Internal Comms
Alerts, approvals, and notifications landing in the channel where the decision gets made.
ERP and Finance
Xero, QuickBooks, Frappe, and custom ERP wired in for automatic reconciliation and reporting.
Custom APIs and Webhooks
When the off-the-shelf connector does not exist, we build it.
See APIs and IntegrationsHow we deliver
You know the cost and the failure plan before anything is built
Audit
We time the work. Which steps eat the week, how often they run, and what each costs in hours and mistakes. You get an ordered list, not a wishlist.
Design
The trigger, the actions, and what happens when something fails, written down and signed off. Automations break at the edges nobody agreed on.
Build
Built, connected, and documented, so what runs and why is not a black box only we can open.
Test
Every branch and edge case against real data in a safe environment. Nothing goes live because the happy path worked once.
Watch
We monitor it after launch and adjust as the process changes. An automation nobody maintains quietly stops matching the business.
Typical Use Cases
WhatsApp Sales Queue
Inbound messages routed to the right rep, logged in the CRM, and chased automatically if nobody has replied inside the window you set.
Lead-to-Deal Pipeline
Leads from forms, ads, and chat captured, scored, assigned, and dropped into a nurture sequence without anyone touching a keyboard.
GST Reconciliation
Invoices pulled from billing, matched against bank transactions, and the mismatches flagged in a report. A half-day of somebody's week, gone.
Helpdesk Triage
Tickets categorised, prioritised, and assigned the moment they land, based on keywords, customer tier, and your SLA rules.
Onboarding Workflows
Signature triggers the rest: accounts created, welcome content sent, tasks assigned across the team, nothing waiting on someone remembering.
Weekly Operations Reports
Sales, support, and finance pulled from every system they live in, compiled into one report, delivered before Monday starts.
Outcomes
You Should Be Able To Point At It
Before we build, we write down what should change and how we will know. Hours back in the week, response times, errors gone from a process, a report that used to take a day arriving on its own. Then we measure it with you after launch, including the times it comes in under what we expected.
- Less manual work
- Your team stops copying data between systems
- Faster response times
- Leads and support tickets handled in seconds, not hours
- Fewer errors
- Removed from processes that relied on human memory
- Revenue impact
- Faster follow-up and fewer dropped leads translate directly to closed deals
APIs and Integrations
Custom API builds and webhook pipelines that connect any two systems in your stack.
Learn moreBespoke Software
When you need more than automation, we build the full system from the ground up.
Learn moreWeb App Development
Customer-facing and internal web applications built for performance, reliability, and scale.
Learn moreStart with the audit, not the build
We map your workflows, time the manual steps, and hand back an ordered list of what is worth automating and what is not. Yours to keep, and useful even if you never build any of it with us.